Postwar Icon Joseph Eichler

Over the course of his career, famed midcentury developer Joseph Eichler built roughly 11,000 homes. By marrying the postwar trend for tract houses with architect-designed plans, Eichler offered middle-class homebuyers the opportunity to own a well-made, still relatively low-cost home that felt, in a word, designed. Enjoy the rest of this article by Lamar Anderson at Curbed San Francisco HERE.

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